The importance of 3-Way Forecasting in the growth phase of your business This article discusses the importance of 3-Way Forecasting in a growing business because: growing businesses face unique issues management need strategies for a range of outcomes a detailed understanding of the drivers of revenues and costs is critical to business success a detailed understanding of the impact of the balance sheet on cash reserves is critical to business success incorporating a 3-Way Forecasting system into the planning and operational activities of the business provides clarity on the impact of key drivers of business performance Growth [...]